Having spent just over a decade working with De Beers, one of the world's largest diamond producers, there is little about diamonds that Satta isn't aware of, from a rough diamond, to a polished gem and on to being forever cherished in a stunning piece of Jewellery. Satta's passion for diamonds and gemstones led her to craving a more interactive relationship with them. No more the corporate life of a budding executive, but on towards a life of creativity, design, instinct and expression.
Being British and West African, Satta has combined deep felt traditions and heritage from Africa mixed with a global view of trends, attitudes and inspiration to create a high-end jewellery brand that would resonate with independent fashion conscious women on the African continent and far beyond.
Satta has travelled the world extensively and has an innate passion for the new emerging Africa, which she brings into her designs. Her vast personal jewellery collection, amassed over the years serves as a true testament to her love for baubles. She grew up with a mother who insisted that women must build an enviable jewellery collection.
She also has a keen interest in diamond mining wealth, policies and frameworks and how producer countries can further benefit from their resources.
Her favourite designers include Celine, Anamika Khanna, Lanre Da Silva, Amit Aggarwal, Aschobi, Jitrois, Bhagat, YSL, Mary Katranzou, Jason Wu, Lisa Folawiyo and Carolina Herrera.
Satta enjoys travel, fine design, keeping fit and spending quality time with her family. She lives between her homes in Botswana, UK and West Africa.